No matter where you are in your career, it is important to understand how the job you perform contributes to your sense of fulfillment in life. This course prompts you to examine various job settings and functions, comparing each against your own preferences, values, and expectations, in order to determine the best job fit for you.

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Google Ads is the most widely-used advertising platform today. Due to the growing popularity of paid search, Google Ads is constantly evolving to help advertisers keep up with current marketing trends. Therefore, having a solid understanding of the platform is a key component of running a successful marketing campaign. This course will teach learners how to navigate through the platform, set up and optimize campaigns, improve performance, apply advanced techniques, and analyze performance data.

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Why do ethical people commit unethical acts? While individual morality certainly plays some role in ethical decision-making, the whole is larger than the sum of its parts. Corporate culture is integral to inspiring the best from employees and identifying any ethical problems immediately. HR professionals are critical for building and maintaining an ethical organization, as they are responsible for advertising jobs, screening applicants, and onboarding, training, and monitoring employees. This course lays out the components of an ethical organization with special attention on how HR facilitates the process of building and maintaining an ethical corporate culture.

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The people who make up your business are among your most valuable assets. Proper management of those human resources is critical for creating and sustaining a skilled and engaged workforce, developing a positive business culture, and generating a competitive advantage. Human resource personnel are involved in tasks like recruiting, selecting, compensating, training, developing, and disciplining employees. Who carries out these tasks varies depending on a business' size and organization. Large organizations may have a dedicated HR manager or even an entire HR department. In smaller businesses, on the other hand, HR responsibilities may be carried out by the CEO or business owner, delegated to staff, or outsourced.

Regardless of whether they will be responsible for carrying out HR tasks themselves, small business owners should be aware of important human resource issues, options, and controversies. This course reviews key areas in human resource management, like crafting job descriptions, finding the right people for those jobs, fairly compensating employees, and responding to performance issues. We also survey important employment laws and some best practices for creating a workplace that is safe and healthy for employees. Experts provide commentary and share their personal experiences relating to common HR issues.

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Every organization encounters the occasional conflict. When dealt with effectively, it can make an organization stronger and more resilient. When left unchecked, it can affect the well-being of employees and the success of an organization. This course provides an overview of the benefits of conflict resolution. We discuss the role of HR in handling disputes and describe some common sources of workplace conflict. You will learn to identify different conflict styles along with strategies and best practices for responding to workplace conflict. We also discuss how to identify and respond to dangerous situations. Finally, you'll learn about organizational policies and legal considerations for handling conflict.

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Meetings are an important tool for communicating in the workplace. When managed effectively, they provide opportunities for building relationships, solving problems, sharing ideas, making plans, and discussing progress.

In this course, you will learn about some common types of meetings, along with best practices for scheduling, planning, and leading them. We will describe how to create an agenda, take minutes, and use different types of materials. You will also learn how to address some of the common challenges associated with meetings. Finally, we will provide some tips for hosting virtual meetings and describe some key elements of policies related to meetings in the workplace.

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Exit interviews are a powerful tool for organizations to reduce harmful turnover and strengthen their operations, but many organizations fail to use them to their fullest potential. The solution lies in training interviewers to ask the right questions and leaders to recognize the value of exit interview data.

In this course, you will explore the purpose and goals of an effective exit interview process, the merits of various interview formats and styles, what to ask (and what not to), and how to advocate for the proper use of exit interview feedback within your organization.

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HR professionals perform a wide variety of tasks within an organization. However, regardless of their role or function area, all HR managers at some point have to engage in difficult conversations. While these conversations are not easy to have, there are ways to make them less difficult.

In this course, we will define difficult conversations as those involving sensitive or contentious matters that often trigger strong emotions that can prove challenging to handle for the participants. We'll discuss how preparing for these conversations, focusing on employee behavior, engaging in active listening, and encouraging back-and-forth discussion can make them more productive. Armed with the right tools and techniques, you can handle difficult conversations and steer them to a successful conclusion.

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